If you've ever been to a grocery store in your life ( and are of age aka 21+ ) you know the alcohol isle is a pretty fun place...especially for a person who appreciates good design and advertising. Sure, tons of other products do a great job of creating attention grabbing packaging but I will bet you 99 berries ;) that alcoholic beverages take the cake for some of the most appealing and eye catching packaging. I compiled a few images of bottles / cans / etc. that really showed the quality of a great design. Next Friday night when your heading to get stocked up for the weekend, take a little extra time to look at the packaging of the wines, the vodkas, the rums. Appreciate the designers work, and try to depict what the message of the product is. Is it elegant, sexy, full of energy? Or calm, cool, and collected? Great packaging should make you feel something and if it does maybe you found a new favorite!
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